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Wednesday, April 25, 2012

Peter Saville


Peter Saville is an English art director and graphic designer. He studied graphic design at Manchester Polytechnic.

During the 1980s, he designed record sleeves for Factory Records for artist like Joy Division and New Order. He became a pioneer of graphic design and culture. These projects mixed with music resulted in remarkable images and elegance as form of self-expression to articulate visual narratives of his life. Saville work with different photographers to design his work and experiment with new techniques of photography and typography.


“That his designs were so entertaining and electic they were simply unlike anything else in the pop world and he was himself using these sleeves to develop a narrative that was his own personal history of graphic design.”

Saville’s reputation consolidated him as a designer of music graphics and this commercialization and excess of work make him works in other areas like fashion and made exhibition and collaborated with other artist.

In 1990 to join the partner-owned Pentagram, disillusioned with design and filled his work with images of exhaustion and depletion, Saville left Pentagram in 1992 and started his own studio in Mayfair. Since then his art is dedicated to the young generation and in his personal projects.


Quotations

‘Designed by Peter Saville’                                                                                                                         (2003) by Frieze/Imprint of Durian Publications Ltd.




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